— ROLE
Graphic Designer
Deliveroo x Popeyes Campaign
Deliveroo enlisted my expertise for their new campaign with Popeyes, focusing on elevating the imagery through meticulous post-production. My responsibilities spanned set extensions, food styling, photo manipulation, and general retouching to ensure a polished, compelling final product.
The campaign aimed to spotlight Popeyes’ chicken burger through visually striking and engaging imagery. Alongside crafting several hero shots, we introduced a playful twist with a ‘wall of burgers’ concept—an homage to the sneaker wall displays commonly seen in shoe stores.
Below, you’ll find before-and-after examples showcasing the transformation and the attention to detail applied throughout the project.
